DRIVING LOCAL IN-STORE SALES WITH DAIRY QUEEN

Peak XV Marketing works with all the Dairy Queen locations in Muncie, Indiana providing our social services. To kick off the relationship we did a 30-day campaign of digital coupons on our proprietary social platform handling all creative, placement, targeting and tracking on Facebook and our mobile-optimized landing pages.

Results: We were able to track coupon redemption in-store at all locations with unique PLU codes. The ROI on our 30 day campaign was 10 (for every $1 spent they saw $10 in return).

MARCH MADNESS WITH LG

We worked directly with LG to increase awareness of their TV and appliance products in social during the NCAA March Madness Tournament. Our goal was to drive social engagement, gather potential customer information/emails and lift LG appliance & TV sales over 3 weeks. Our unique mixture of a key influencer (Brodie Smith), video, paid social on Facebook and Twitter drove:

• A 37% lift in LG sales
• 1.4 million viral video views
• Media coverage on ESPN, CNN, USA Today, Sports Illustrated and Good Morning America
• Nearly 500,000 potential customer records captured
• Reached over 5 million people

DRIVING LUNCH BUSINESS WITH IZAKAYA

Peak XV Marketing partnered with ValPak to provide our proprietary social solution for Indianapolis-based restaurant Izakaya. Izakaya’s goal was to increase lunch business and we handled creative, placement, targeting and tracking on Facebook and drove traffic to ValPak.com.

Our 30 day campaign mixed with ValPak print coupons saw significant gains in their lunch business. Results:

• Printed coupons increased 247% over their prior 3 month trend

• Views of their coupons on ValPak.com increased 58% over their prior 3 month trend

• Social coupon posts reached over 25K within a 3 mile radius of their location

Results: Peak XV Marketing drove hundreds of customers in for lunch over our 30 day campaign. See the owner's testimonial below.

PRODUCT LAUNCH WITH SAMSUNG

We worked directly with Samsung to digitally launch their new line of black stainless steel appliances. The goal was to capture Google paid search demand, paid social on Facebook, Instagram and Twitter, and YouTube to drive online and in-store sales. We developed a keyword strategy, target audience, ad copy, creative, video, social posts and unique mobile-optimized landing pages. Through in-store and online reporting we were able to drive an overall ROI of 6 (for every $1 spent Samsung saw $6 in return). 

MAYTAG SALUTES AMERICA

We worked directly with Maytag to increase awareness of their brand in social during May is Maytag month. Our goal was to drive social engagement, gather potential customer information/emails and lift Maytag appliance sales over 4 weeks. 

Since Maytag is made in America we built our Maytag Salutes campaign around recognizing everyday heroes we discovered in communities across America. Each day we profiled people giving back to a community, and discovered amazing stories of people as volunteer firefighters, feeding hungry school children every day, caregivers and more. 

Our unique mixture of blogging, video, paid social on Facebook and Twitter drove:

• A 26% lift in Maytag sales
• Over 2 million engagements with social posts
• Nearly 500,000 potential customer records captured
• Reached over 5 million people

INCREASE LUNCH & DINNER BUSINESS WITH RIVIERA MAYA

We partnered with Riviera Maya and ValPak to provide our proprietary social solution for Fishers, Indiana-based restaurant Riviera Maya. Riviera Maya’s goal was to increase lunch and dinner business and we handled creative, placement, targeting and tracking on Facebook and drove traffic to ValPak.com.

Over our 30 day campaign Riviera Maya saw significant gains in both their lunch and dinner business. Results:

• Printed coupons increased 432% over their prior 3 month trend
• Views of their coupons on ValPak.com increased 64% over their prior 3 month trend
• Social coupon posts reached over 22K within a 2 mile radius of their location